I can't believe how often I see people using a free email address for their business on-line. Imagine if you would, going to buy a new car, maybe a Jaguar. You meet with the owner of the dealership, and on his business card is "expensive_cars@yahoo.com". What is your perception? When people get "my_biz@gmail.com", or any other similar type account, it will tend to lessen the perceived value of your business. While it may not be a deal breaker, it cannot help you sell yourself, your product, … [Read more...]
“Who could do that to a Jag?”
My wife and I were at a red light when we saw the nice Jaguar covered in ads for a Realtor. "Who could do that to a Jag?" Yes who. No one would make that comment about a truck with a sign on it for a construction company, or a van with a sign for a lock-smith. So why the problem with the Jaguar? Obviously, the owner of the car was a Realtor, and they were just wanting to get their name out, however in doing so they lessened the perceived value of their (expensive) car. As individuals, we … [Read more...]
Choosing a Good Web Host
As a follow up to my last post on moving a host, I thought I would post a link to an article where I was recently interviewed for on what small businesses should look for in a web hosting company. SMB Guide: How to Choose a Good Web Host Provider If you need help in choosing a web host or building a web site for your small business, feel free to contact me so that I can assist you. … [Read more...]