Previously, I've talked about optimizing your website to improve how fast it loads. This not only improves the perception of your site, but also how likely it is for people to stay and make a purchase, or request more information. Optimizing your site for sales isn't as easy as optimizing your site for speed. When we want to increase speed we know many ways to improve the performance. We can modify files to be smaller, have files load in a different order, move the server to a faster … [Read more...]
Saving Money with SEO
SEO (Search Engine Optimization) is a way for your company to get new visitors by using search engines like Google, Yahoo, and MSN Live Search. Some people will say that they don't like to spend money on SEO, because who knows how much money they are spending, and can they get any return on their investment (ROI) for their optimization. Some people even wonder if SEO works at all, saying it is nothing more than 21st century snake oil. Well I've never thought so. When I set up an SEO campaign, … [Read more...]
Why you shouldn’t bother with Chrome
In our last two posts we talked about Google Chrome. We looked most recently at why you should use Chrome. But to be fair, it isn't the only browser out there, and some say it needs more polish to be a serious browser. Here are some reasons to look at not using Chrome. (Currently) no extensions for Chrome. This will affect power users more than any one else, especially Firefox users. The power of extensions is immeasurable as it allows you to improve your experience on the web. … [Read more...]
Why you should use Chrome
I wrote recently we talked about Google's own browser, Chrome. I said that we would look at Chrome after use for a few days to see how it performs. Google is of course smart, and designed a browser that will help push it's goals. Google wants you to do more on the web. This means making the web faster, easier, and safer. So here are some positives I've found with the browser after using it for a week. Google has the ability to put their name behind it. On the Internet, Google is king, … [Read more...]