SEO (Search Engine Optimization) is a way for your company to get new visitors by using search engines like Google, Yahoo, and MSN Live Search. Some people will say that they don't like to spend money on SEO, because who knows how much money they are spending, and can they get any return on their investment (ROI) for their optimization. Some people even wonder if SEO works at all, saying it is nothing more than 21st century snake oil. Well I've never thought so. When I set up an SEO campaign, … [Read more...]
How important is search ranking?
photo credit: tj scenes Just how important is your search engine ranking? Well consider that in 2002, about one-third of all users typically searched for something each day. Now in 2008, a new high of just under one half (49%) are searching daily for something on the Internet, according to the latest study from the Pew Internet & American Life Project. It is an interesting to note, and see that it is also growing at a faster rate than other activities which people might do on the … [Read more...]