Any time a new project is about to start, the question comes up: who should do it?
A small business, or any business for that matter, has three basic choices:
- do it yourself,
- hire a new full-time staff member, or
- hire an outside company.
First, they can choose to do it them self. I see a lot of small businesses make this decision, especially sole proprietors. They often feel that they are the only one that they can trust to get the job done right.
However, do you have the skill, and more importantly, time, to do this yourself? Every time you do something yourself, you take away from something else that you could be doing. Should you be building your business or building a website?
Second, they can choose to hire someone full time to work on the project. This makes sense if it will need continual management and/or if it is going to be a core part of your business. However, when just starting out, this might be overkill for a non-online business.
Finally, you can hire an outside company, or individual to perform the work. If you are looking at a single project that will not need to be constantly managed, then it may be good to bring in someone from the outside who can work on that single project to complete it in a timely manner.
While the initial cost might be a little higher, you won’t have to keep paying them once the job is complete. They will move on to their next job, and you don’t have to worry about continuing to pay them.
Not only that, you get someone who is already experienced in web design, owns the tools necessary to do the job well (so you don’t have to buy them), and skilled in using them, and they can start being productive immediately.
So you are not just paying their salary, you’re paying for their skill, and toolset to allow you to complete your project quickly and correctly.
Overall, it usually is cheaper for you to hire someone outside your organization.
A smaller, local web design company is better than a large company, or going with someone cheap, but off shore. Here’s why:
- As a smaller company, we’re nimble, and can jump right in to help you.
- We don’t have large layers of overhead for you to pay.
- You’ll keep working with the same person.
- We’re in the same time-zone as you, not halfway across the world.
- Communication is easier, as we’re just a phone call away.
- As we’re in the same community as you, our reputation is on the line, and we want to do the right thing.
Contact us today to see how we can help save you time and money.